I’ve been asked many great questions about customer reviews. And rightly so. Reviews are a major factor in your local rankings in Google+Local and elsewhere, and they’re one of the very biggest factors in getting customers to choose you over the … [Continue reading] about FAQ about Local-Business Reviews (on Google+Local and Third-Party Sites)
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How Long Does Local-Search Visibility Take?
The question I get asked more frequently than any other is: “Roughly how long until my business ranks well in local search?” (“Ranks well” usually refers to being on page one and “local search” usually means the Google+Local results.) People … [Continue reading] about How Long Does Local-Search Visibility Take?
50 Local SEO Lessons from 50 Clients
I’ve had the pleasure of working with 50 clients so far on local SEO (as of very recently). The best part has been helping good people make some rain. The second-best part is I’ve been able to learn a lot and get better at what I do. Some of … [Continue reading] about 50 Local SEO Lessons from 50 Clients
Google Review Filter Fail

People’s exhibit “A”: Yes, I can see that the review is from 4 years ago, and apparently has been grandfathered in. (Though, as I recall, even 4 years ago Google had some way to filter reviews.) Maybe the review is from a legit (but … [Continue reading] about Google Review Filter Fail
Local SEO “Substitutions”

I’ve always liked the part of cookbooks with the “substitutions” chart. It’s a life-saver for those of us who buy all the right ingredients at the market but gobble up half of them before we can cook anything. One reason I like the substitutions … [Continue reading] about Local SEO “Substitutions”