Google MapMaker is like the NSA: Many people know it exists or at least have heard of it in passing. But few know much about it or what goes on there. MapMaker is one head of a two-headed monster. It's oddly intertwined with the Google+Local … [Continue reading] about Google MapMaker 101 for Local Business Owners
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7 Ways to Kill Your Local Search Rankings without Touching a Computer

There are a million online misadventures that can snuff out your business’s rankings in local search – in the Google+Local (AKA Google Places) search results and everywhere else. Attempts to spam or deceive Google usually backfire. You can also … [Continue reading] about 7 Ways to Kill Your Local Search Rankings without Touching a Computer
A Real-Life User of Google+Local Phone Support

A few days ago Google announced free, limited phone support for cases where you just can’t seem to verify your business’s Google+Local page. As when the ’04 Red Sox won the World Series, this restored some of my faith in the goodness of the … [Continue reading] about A Real-Life User of Google+Local Phone Support
Local Citations / Business Directories for Specific Ethnicities and Identities (US)
Any business owner who’s tried to get visible to customers in local search has noticed the huge number and variety of citation sources out there (AKA places to list your business). We all know that people who own businesses in America are of all … [Continue reading] about Local Citations / Business Directories for Specific Ethnicities and Identities (US)
What Matt Cutts Says about Local Search

I tip my hat to Matt Cutts. The man has a tough job. He has to explain to SEOs, webmasters, and business owners why their websites suck and shouldn’t rank well in Google. Cutts is good at his job, and I get the sense he loves it. But I wouldn’t … [Continue reading] about What Matt Cutts Says about Local Search