It’s not too hard to find categories on Yelp to list your business under. But it’s much easier to miss some and lose out on easy visibility - both in and out of Yelp - simply because you didn’t find the best categories to describe your … [Continue reading] about Yelp Business Categories List
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5-Star Review Ratings Return to Google+ Local Pages

Look at any business’s Google local listing. Notice anything...different? That’s right. Google has returned to showing businesses’ average review ratings on a 5-star scale. Didn’t happen a moment too soon. When Google Places became … [Continue reading] about 5-Star Review Ratings Return to Google+ Local Pages
Authorship Photo Next to Google’s Own Search Results: Dogfooding or Bug?
I just saw something weird in the search results: Weird, huh? I’ve never seen authorship photos appear next to any search results for Google’s pages. I’m even more stumped why the authorship photo is of a guy who seems not to be affiliated … [Continue reading] about Authorship Photo Next to Google’s Own Search Results: Dogfooding or Bug?
10 Best Local Search Posts: January – June 2013
Why should “best of the year” roundups only come out once 12 months have passed? Why are they all in December - and none in July? And why are they always so retrospective? “OK, here’s the stuff that mattered in case you were backpacking through … [Continue reading] about 10 Best Local Search Posts: January – June 2013
The Afterlives of Filtered Google+ and Yelp Reviews

There is an afterlife. If it sounds like I’m saying that with too much confidence, it’s because I’m not talking about people. I’m talking about reviews - specifically on Google Plus and Yelp, the two sites where it’s most important but hardest … [Continue reading] about The Afterlives of Filtered Google+ and Yelp Reviews