The Last Local SEO Guy You'll Ever Need
Moz Local has come a long way in the last 20 months. It's a handy option for getting some of your most-important listings up and running, especially for new businesses. It isn’t a one-stop shop for all your citation needs - nor is it meant to be … [Continue reading] about Quick Initial Review of Moz Local Insights (Beta)
I’ve never created a Facebook page for Local Visibility System, LLC: Sure, I created a Facebook page for myself about 10 years ago (and haven’t spent any time there in probably 7-8 years). But I didn’t make one for the business, because I … [Continue reading] about Who Provides Facebook’s Local-Business Data?
Justin Mosebach of YDOP has noticed a new paid offering in some of his multi-location clients' Yelp dashboards: the ability to add a description with "Specialties, History, Meet the Owner/Manager, Business Recommendations." Whoa, whoa...hold … [Continue reading] about Yelp Monetizes the Description?
Sometimes I get clients whose businesses are open only a few days a week. They often seem to get less Google Places visibility and lower traffic on those days. To me, it’s always been a chicken-or-the-egg question: Are they closed because those … [Continue reading] about Do Longer Business Hours Help Local Rankings in Google?
CrazyEgg is like night-vision for your website. It’s an inexpensive, easy-to-install tool that shows you where visitors click, how far down the page they scroll, and much more. I’ve used it years, on my site and on clients’ sites. I recommend it … [Continue reading] about 10 Ways to Use CrazyEgg for Smarter Local SEO