The Last Local SEO Guy You'll Ever Need
If you’ve got a Google My Business page that specifies your service area but not your address, Google won’t show your category in the sidebar (the “knowledge panel”). You’ll still see it in Google Maps and in the 3-pack. You’ll also see … [Continue reading] about Google My Business Category Not Showing for Service-Area Businesses with Hidden Addresses
An “Areas Served” or “Service Areas” or “Cities” or “Locations” page doesn’t get much consideration in the local SEO world, and that’s a shame. If you do it right, that kind of page can rank for some juicy terms, help other pages to rank, make your … [Continue reading] about How to Make a “Service Areas” Page That Hunts
Some business owners say things like, “I don’t have enough budget for local SEO.” You may not have money to waste on work that doesn’t work, and you may not have the budget for all the conveniences you want. But the basic activities you can always … [Continue reading] about Good Ways and Bad Ways to Save Money on Local SEO
SEOs often have a hard time with moderation. They tend to sit at extremes and take an all-or-nothing approach - to getting links, building citations, creating “content,” jamming keywords into pages, and so on. If they were actors, they’d be William … [Continue reading] about Is Your Local SEO Person Shell-Shocked, Gun-Shy, and TOO Afraid of Angering Google? How to Avoid the Phobias
You heard you were supposed to blog or pump out other "content." You heard Google likes it, or local customers like it, or you can earn some links from it. At least one of those things didn’t turn out as planned. Now it all seems like a big … [Continue reading] about Hit Blog Post but No Local Traffic or Rankings? 7 Ways to Make That Post Help Your Local SEO Effort