Over the past day, people in different parts of the US and the world have reported seeing phone numbers return to Google’s 3-pack of results. Here in Red Sox land, I didn’t see any phone numbers until now, but now I’m seeing phone numbers and full addresses once more.
I wasn’t the first to notice this:
— M.Fritzsche (@Mike_Fritzsche) September 24, 2015
Also, Darren tells me that he’s seeing the same thing up in Canada:
So far, it seems like a full rollout, rather than one that people only see in certain regions or industries.
This, plus the blended paid/free 6-pack of local results that Mike Blumenthal reported on yesterday, suggests that Google probably isn’t taking the local results in 100% pay-to-play direction.
Or maybe it’s simply another test, meant to amuse the engineers at Google.
Are you seeing full addresses and phone numbers, too?
Have you noticed any other changes?
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