50 Examples of Title Tags That Rock at Local SEO

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Title tags have been around forever (at least in Web years), and they’re not particularly sexy.  But they’ve always been a big influence on rankings, and probably will be for at least a while.

People ask me how I’d write a title tag.  It’s a good question, but I’d rather explain with examples than blabber on about best-practices.

I’ve rounded up 50 examples from 50 “local” businesses.  I went to all that trouble because you’ll need to go to a little trouble, too: Your title tags can affect your local rankings big-time – probably more than they should.  It’s worth taking the time to write good ones.

Some of these examples belong to clients of mine, but most examples I found just by poking around.

Most of these title tags aren’t flawless (not that there’s such a thing as a “perfect” title tag anyway).  And I’m not saying they’re the reason these businesses rank well.

But these title tags do seem to pull their weight.  All the businesses rank well as of this writing – usually both in the Google+ Local results and in the local-organic results.

By the way, all the title tags are for homepages, not that that makes a difference: You’d go about writing a title tag for a subpage in the same way.

Flip through these 50 examples of good title tags, and see how you can make yours a little better:

RJTCarpentryandTile.com
Carpentry Boston & Tile Installer – RJT Carpentry and Tile

PortlandAcupuncture.net
An Sen Acupuncture in Portland Oregon

CreativeConcreteInc.com
Concrete Driveways, Patios – New Brighton MN – Creative Concrete Inc.

PringleLaw.ca
Criminal Defence Lawyers Edmonton | Pringle Chivers Sparks Teskey

NashuaDentist.com
Nashua Dentist | Todd G Pollack DMD | Cosmetic Dentistry | Nashua NH 03064

DesignSpree.com<
Furniture Store – Northern NJ, Bergen County & Princeton | Design Spree

ChandleeJewelers.com
Chandlee Jewelers: Your Trusted Source for Diamond & Gemstone Jewelry in Athens since 1980

BarbaraOliverandCo.com
Barbara Oliver & Co Jewelry: Engagement Rings, Diamonds, Design, Appraisals | Buffalo Jewelers

FarzadLaw.com
Farzad Family Law – Top Orange County Divorce Lawyers & Family Law Attorneys

IceDamRemovalGuys.com
Ice Dam Removal Minneapolis & St. Paul MN | IceDamRemovalGuys.com

WestlakeDermatology.com
Westlake Dermatology & Cosmetic Surgery – Austin Dermatologists

SuwaneeFamilyDentistry.com
Suwanee, GA Dentist – Suwanee Family Dentistry – General Dentist

USAMoneyToday.com
Car Title Loans in Las Vegas | USA MONEY TODAY

PortobelloDental.com
Dentist in Dublin, Award winning | Portobello Dental Clinic

Monterey-Chiropractic.com
Brunke Chiropractic | Monterey Chiropractors

DrKoziol.com
Back and Neck Center of Brick – Chiropractic & Physical Therapy, Brick, NJ

JustinDeMutiisPhotography.com
Tampa Wedding Photographer – Justin DeMutiis Photography – Tampa, FL

VECC24.com
24 Hour Las Vegas Veterinary Emergency Care

CSRoofingCompany.com
Welcome to CS Roofing | Roofing Company, Replacement and Repair

PerspectiveCareers.com
Perspective Consulting – Career & Educational Coaching – Oakdale, MN

AffordableConcreteCutting.com
Concrete Cutting | Concrete Core Drilling Contractor

SqueekyCleanWindowCleaning.com
Window Cleaning & Pressure Washing | Medford, Ashland, S. Oregon

SAEndo.com
Tucson’s premier Endodontist Root Canal Specialists

SeattleCarpetCleaning.com
Heaven`s Best Carpet Cleaning – Rug Cleaning in Seattle and Tacoma WA

WheatonFamilyDental.com
Family Dentist Wheaton IL | Wheaton Family Dental Care

LyndaleGarage.net
Car and Truck Repair Springfield, MA – Lyndale Garage Inc.

VivaDaySpa.com
Viva Day Spa | Austin, TX | Massage, Nails, Facials, Skin Care & Gift Certificates

RickDyson.com
Boulder Divorce Lawyer & Family Law Attorney | Rick Dyson | Home

RobertSarroMD.com
Dr. Robert Sarro Dermatology in Boca Raton, FL

SeptServices.com
Skilled Home Health Care in Dallas and North Texas | September Services

RoyalTuxedoAustin.com
Royal Tuxedo | Austin, San Antonio, Laredo

ElwoodsTreeService.com
Elwood’s Tree Service in Salem Oregon

Motherhood.com
Maternity Clothes, Maternity Wear & More | Motherhood Maternity

LawnPride.com
Lawn Pride | Your Indianapolis Lawn Care Company

NorthCoastPaving.com
NORTH COAST PAVING | Paving Contractor | Cleveland, Ohio

Dr-Rottler.com
Plastic Surgery St. Louis | Paul Rottler, MD, FACS

LifeCareDental.com.au
LifeCare Dental 9221 2777 Dentist in Perth Open 7 Days 8am – 8pm

BillTheDogWalker.com
Bill the Dog Walker – Premier Dog Walking Service

Avalon-Laser.com
Laser Hair Removal San Diego | Botox | Avalon Laser Medical Spa

SakstrupsTowing.com
Ann Arbor Towing | Heavy Duty Towing – Michigan Roadside Assistance

SSLimousine.com
S&S Limousine | Rochester, Buffalo, Syracuse NY Limo Service

APlusCS.com
Aplus Computer Service | 10% OFF Coupon “INTERNET632″ 973-483-5359

HairstonAppliance.com
Hairston Appliances – Appliances, appliance repair and parts – Akron, Ohio

LibertyTobacco.com
Liberty Tobacco, San Diego’s Destination Cigar Lounge for Cigar and Pipe Smokers

StandardKitchen.com
Custom Remodeling in Knoxville | Standard Kitchen & Bath

DebisBridal.com
San Antonio Wedding dresses and bridesmaid gowns – Debi’s Bridal

BrowardMarbleandGranite.com
Granite Fort Lauderdale | Custom Countertops | Marble | Quartz

ParkerFenceandDeck.com
Savannah’s #1 Fence and Deck Contractor

DunhamCPAs.com
Dunham Associates CPAs – Certified Public Accountants in San Jose, CA

MontecitoChimneyService.com>
Santa Barbara Chimney Cleaning – Montecito Chimney Service

Do you have any very solid examples of title tags?  Leave a comment and let me know!  (Please don’t include a link; just the name of the page.)

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Comments

  1. Thanks for sharing Phil.

    Can you tell me in your opinion what makes an effective Title Tag? (I know you said you aren’t going to blabber on about it, lol)

    Just trying to see some consistencies in these and see a pattern.

    Some mention company name, some don’t.

    Some have a zip code in them, some don’t.

    Some use – and others use |

    Some have short, some have long TT.

    Some have their kw once, others have it multiple.
    And at least one of them doesn’t mention their location at all. (CSRoofing)

  2. Awesome blog and very cool to see a site on here that i built! I must say sslimousine.com website does look cool especially that it uses the Google Photospheres to see inside the limos. It’s all about making a website user friendly.

  3. Whoa Sam that is cool. I see Mark Goho did your shoot.
    Here is example of how they incorporate the Business Photos right into the site: http://www.sslimousine.com/limos/buses/level-1/

  4. Great post, Phil! It’s always nice to get a perspective on how others do things.

    This post got me thinking about something. A lot of local businesses will run radio ads (and this applies to Tv a little also) and they never take into consideration of adding or modifying title tags to how their business is mentioned or positioned in the ad. I have found it very useful to have the voice over modified to the term you would like people to search or tweak a tag to what is running already.

    Seeing all these example reminded me of this for some reason. Again thanks for putting this together.

    • That’s a great point, Mike. Thanks. It sounds like you’d say that the title tag needs to mention the “brand” (or whatever people think of as “the brand”). If so, I totally agree.

  5. What do you think about adding the local phone number to the title tag?

    • I think generally it’s a bad use of space, but APlusCS.com (one of my examples) does it cleverly. I’d say there’s zero SEO benefit in including the phone number; only do it if it helps get the right people to click.

  6. This collection of title tags is quite varied in format.
    Quite a number of them have the main keyword at the front of the title, which usually helps, I find.
    It would be interesting to know how each of the sites compare, ranking-rise, for the keywords in their title.

    I agree about the importance of the title tag. It still holds a lot of weight!

  7. Nice examples. Amazing how the right title tag can trump so many other local seo ranking factors.

  8. Phil,

    Thanks for the love on Design Spree. It’s true that it’s an art, not a science…

  9. avatar Phil Brooks says:

    I really appreciate the nice article, it’s a great read. I honestly had no idea how important Title Tags were while I was getting my website put together for me by No1WebDesign. I got my hosting done through Go Daddy and I’m curious whether or not hosting with a different company would adversely affect my potential SEO? I’m really just getting into the whole SEO thing and it looks like I might need to do a bit of redesigning beforehand. Thanks again for the great read, it helps alot!

    • Good question, fellow Phil. Nah, assuming your site doesn’t have any downtime during the move to new hosting, you should be fine.

  10. Also, if you want to check out BraenStone . com
    This is one of our clients, the on-page SEO is basically perfect, except for some schema stuff…

  11. Pretty good stuff :) Thanks Phil

    One of my first managers thought “sentenced” title tags were best…. (nearly 6 years ago!)

  12. Interesting ideas Phil, probably I am not good in dealing with the title tags or anything like this but the thing is while doing on-page SEO title tags must relate to the content we have on the page but people use their keywords in it. My question is “should we make the title with our brand name or the keywords” which one is better or either we use both with a ( – ) or a ( | ).

    • Good question. Ideally you have both the brand name and 1-2 “keywords” in there. If that’s too lengthy, maybe the brand name is already pretty keyword-relevant, in which case I’d include that and maybe 1 keyword. It’s a juggling act.

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