10 Best Local Search Posts: January – June 2013

Why should “best of the year” roundups only come out once 12 months have passed?  Why are they all in December – and none in July?

And why are they always so retrospective?  “OK, here’s the stuff that mattered in case you were backpacking through the Gobi for the entire year – but you’d better absorb it fast, because it’s all going to be old news in a few days when the calendar flips to the new year.”

The first 6 months of 2013 have been pretty eventful in the world of local search.

In terms of “news,” a few highlights have been Google’s improved support system, the rollout of Facebook Graph search, the new Google Places dashboard, the Bing Places rebranding, the new Google Maps, and Google’s local “carousel.”

Even more important are the insights that many of my fellow local-search obsessives have offered.

I think all of that calls for at least one tally before December – don’t you?

Below are 10 of my top picks.  They’re posts that are really useful and actionable, or that give you a better sense of the current local-search “landscape” and how it’s changing (or both)

Starting from January and going through June:

Is the Google+ Local Dashboard Moving Towards a Freemium Model? – Mike Blumenthal

Facebook Graph Search and Local From Across the Web- Let the Fight Begin – Mike Blumenthal

Determining the Best Local Citation Sources for Any Market – Nyagoslav Zhekov

Google: Your NAP Should Be Consistent Both Online and in the Real World – Nyagoslav Zhekov

The Nitty Gritty Of City Landing Pages For Local Businesses – Miriam Ellis

The Place of Review Filters in Local Search – David Mihm (via Moz blog)

What is Local Search? – Mary Bowling (via LocalU blog)

A Guide to Call Tracking and Local Search – Mike Blumenthal

A Tour of the New Google Maps [15 Screenshots] – Matt McGee

Google’s Local Carousel – Trapped in Google’s World? – Mike Blumenthal

What are some other really important, insightful, or useful posts?  Leave a comment!

Local SEO Posts That Inspired My Best

Many of my best ideas have come to me while I’ve been puffing on a cigar on my porch around 3am.

But even more of (what I consider) my finest posts were influenced by what other local SEOs have written.  Their insights spurred my lethargic brain cells – and my typing fingers – to start hustling.

Therefore, I’m writing this because:

(1) I’d like to say thanks to the people who wrote these posts, and because

(2) I’d like to round up and highlight their posts – which I really suggest you read and use in your quest to get more visible in the local search results.

(I wasn’t sure of the best order to present the posts in, so I’m just listing them in the order of my newest to oldest.)

 

Matt McGee’s
How to Create Local Content for Multiple Cities

 

16 Ways to Create Unique “Local” Content for Cities Where You Want to Rank

 

Mike Zaremba’s
Ultimate Local SEO Guide &

Jon Cooper’s
Complete Guide to Link-Building Strategies

 

Complete Guide to Google+Local Reviews

 

Miriam Ellis’s
The Zen of Local SEO

 

Why Slow Local SEO Rules

 

Nyagoslav Zhekov’s
Interview with Dan Austin, Google Maps Spam Fighter

 

Google MapMaker 101 for Local Business Owners

 

Chris Silver Smith’s
9 Common Ways to Bork Your Local Rankings in Google

 

7 Ways to Kill Your Local Search Rankings without Touching a Computer

 

David Mihm’s
Local Search Ranking Factors

 

How Long Does Local-Search Visibility Take?

 

A conversation with my dad, Jon (ace copywriter and conversion-rate wizard)

 

50 Local SEO Lessons from 50 Clients

 

David Mihm’s
Local Search Ecosystem

 

Local Business Reviews Ecosystem in the US & Canadian Reviews Ecosystem

 

Mike Blumenthal’s
Listing a New Business – A Timeline for Launch

 

12-Week Action Plan for Google Places Visibility

(You want to know what else inspired my “12-week action plan” post?  Go here and scroll about halfway down.  I kid you not.)

What posts have you found really useful or insightful?  Leave a comment!